
The Why
Why participate in the Vakantie Festival?
The travel world has changed, and consumers expect more. Where traditional trade shows fall short in innovation and customer experience, the Holiday Festival sets a new standard. Here visitors are not only informed, but above all inspired. This is your chance to participate in an event that meets the need for interaction, sustainability and unique experiences.
What makes the Holiday Festival unique? It combines the energy and atmosphere of a festival with the inspiration and information of a travel fair, with the “vibe & flow” of an amusement park over it. From interactive booths and virtual destinations to live entertainment and workshops, it’s all about engaging visitors in a way that sticks. By focusing on current trends, niche markets and a wide range of themed halls, such as luxury travel, family vacations and adventure destinations, you can tailor your offerings perfectly to your ideal target audience.
The Difference
What makes us different

365 days of content
With various content packages, we are your partner all year, not just in February. Think blog posts, social media, newsletters, and our digital web magazine, sent quarterly to our visitor database.

Innovation and interactivity
No boring booths, but unique experiences that really take visitors away. Think VR tours, tastings and workshops that bring your destination or product to life.

Sustainability and authenticity
A theme that not only inspires visitors, but also contributes to a positive brand experience and a forward-looking image for your organization.

Targeted audience approach
Our event attracts conscious, travel-conscious consumers who are actively seeking unique, inspiring and valuable travel experiences.

Entertainment and atmosphere
The Holiday Festival offers an inspiring day out full of energy, which ensures high engagement and a greater chance of conversion.

And more....
We work with strong marketing partners to reach a broad and relevant audience. Thus, your investment in this event is guaranteed to yield results.
Why now
Timing
The days of traditional travel trade shows are over. Well-known names in the travel industry have turned their backs on the old formats because they no longer suit the modern consumer. The Holiday Festival responds to this need for innovation and offers you as an exhibitor the chance to be at the forefront. By participating now, you are part of a movement that is changing the travel industry and can position your brand as innovative and forward-thinking.

Expectations
What can you expect as an exhibitor?
As an exhibitor, you get access to a platform aimed at strengthening your brand and expanding your reach. We support you in creating a booth that matches the festival experience, where experience is key. Think innovative booth construction, interactive elements and the ability to interact directly with visitors.
In addition, you benefit from a cost-effective model that maximizes your marketing budget. Our collaboration with major players and a smart approach to costs, such as flexible venue rentals, makes participation financially attractive. The Holiday Festival offers not only visibility, but also real value: a direct connection with consumers and a platform for booking-oriented promotions.

Details
Practical details and participation
The Holiday Festival takes place in the Brabanthallen in Den Bosch, a central location with excellent accessibility and all the facilities needed for a successful event. With an expected visitor number of 25,000 and room for 250 exhibitors, this is the place where you should not miss out.
Would you like to know more about the possibilities or confirm your participation immediately? Then click on the button below!